Vival Content Campaign

Vival, sometimes referred to as Vival by CASINO, and Vival, viva la vie, is a brand of local grocery shops run by Groupe Casino. Vival's can also sometimes be found at petrol stations, such as the new A28 motorway in Normandy, in the Aire de service des Haras [edit]Main concept The concept of Vival is a shop that is in between a locally-run store, and a small supermarket that is run by a chain. The result is Vival, a small local chain of shops, in rural areas.

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